Depth of Field Photographs

D of F – Depth of Field Pictures

Depth of field is where the focal range of the camera is tightly confined to a certain distance. The result of this is to blur everything closer to the camera than the range set as well as everything further away that your desired object.

Setting the depth of field requires two things, a suitable zoom lens and a wide aperture.

The more your lens allows you to open the aperture, the more pronounced your D of F will be and the more blur will be in your images.

In the photo above, the lavender stems nearer than the bee are out of focus, as is the background. It is only the subject that is in focus. This draws the eye to the element of the image that you want people to focus on.

You will find that the more you zoom onto your subject, the more depth you introduce to the image, enhancing the effect further.

If you don’t have a zoom lens you will not be able to create this affect easily….. although there is always someone out there who will beg to differ!

Play around with your camera settings and see what D od F images you can create.

The Yellow Peril – Speed Camera Evolution

The Slow Change In Perception Of The Yellow Peril

It began in the early 1990’s, when, under a barrage of complaints, the Government decreed that all speed cameras (driver’s point of view), or safety cameras (official point of view), should be painted high-vis yellow, and thus began the driver’s curse, the yellow peril.

The authorities could quote figures and statistics of casualties and accidents, motorists make claims of being used as cash cows, and the yellow peril as policing on Continue reading The Yellow Peril – Speed Camera Evolution

House Building Methods

House Building In Masonry Or Timber Is The Question

Most people in Britain regard bricks and mortar as the traditional house building method, hardly surprising since it has been the most widely employed for the last three hundred or so years, and the vast majority of houses are finished with an external skin of brickwork, regardless of their basic structure.

Timber frame construction has been growing in popularity for some years, in Scotland it is the most popular method of build, and as a construction method, some 70% of people in the developed world live in timber frame housing.

Brick and block construction are in the blood of many of the country’s builders, but both systems have a place in modern house building.

The foundation and excavation of both masonry and timber frame houses are carried out the same, and for the timber frame house footings are normally brought up above ground to damp course level using masonry materials. Because the timber has a Continue reading House Building Methods

Local SEO Service

SEO For Local Search

For may businesses, national search rankings are not important, what they want is to rank in local search for their goods and services. The majority of companies in the UK only server their locality and so attracting as much local business as possible is much more important for them.

Local search requires a different mindset to a national SEO campaign but has the potential to deliver much more targeted traffic.

If you want to rank well and appear high in Google search for one or two towns, a specific county or counties then you need to focus your web content and off-page backlink strategy Continue reading Local SEO Service